Participants will tour the Michael and Debbie Carter Center for American History at Sinclair Community College and explore Our American Journey, an immersive exhibit dedicated to telling underrepresented stories of Black history in the United States. Through artifacts, multimedia displays, and curated narratives, the Center highlights the experiences, contributions, and resilience of African Americans from the era of enslavement through the civil rights movement and beyond. This guided experience invites participants to engage with historical stories that may be unfamiliar, offering new perspectives on the nation’s past and its ongoing journey toward equity and justice.

This seminar explores how pharmaceutical companies use direct-to-consumer (DTC) television advertising to promote prescription medications. We will examine the structure and strategies of these ads, using YouTube examples to highlight key techniques. Participants will also review the FDA’s 2024 guidelines for DTC television advertising and learn how to critically analyze ads for their impact on public perception, awareness of side effects, health behaviors, and overall health literacy. Through discussion and case studies, we will consider how these ads shape both consumer choices and broader conversations about healthcare.